Hi, I’m Jeffrey!

I’m a product designer based in the Bay Area. I grew up in Vancouver, Canada, and am currently a senior at UC Berkeley, where I study Cognitive Science and Design.

I fell in love with the discipline because it combines my passions of design and studying and learning about human behavior. I strive to increase the accessibility and usability of everything I design through conducting thorough research and analysis on how individuals interact with technology, and applying those findings to my work.

In my free time, I enjoy trying new baking recipes, frequenting local coffee shops, visiting art museums, and watching Wes Anderson films and history documentaries.